V-ZUG Inspirations Magazine - Magazine - Page 86
84
The Swiss way
to wellbeing
With the highest life expectancy in Europe and consistently at the top of global
quality-of-life rankings, Switzerland has become a benchmark for wellbeing.
A reputation that has shaped the narrative of Swiss lifestyle brands and
Switzerland itself as an international wellness destination. But beyond brand
promises and mountain retreats, is there a specifically Swiss way to wellbeing?
Text LISA CADAMURO
Illustration JOANNA BLÉMONT